Tiffany & Co. (Fifth Avenue Flagship)

Shopping

4.5· 9800 reviews

727 5th Ave, New York, NY 10022Seasons 1, 2, 3, 4, 5, 6

Tiffany & Co. (Fifth Avenue Flagship) - Gossip Girl filming location NYC

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About This Location

Tiffany & Co.'s legendary Fifth Avenue flagship store appeared in Gossip Girl as the ultimate symbol of luxury and romance. The iconic jewelry store, immortalized by Audrey Hepburn in Breakfast at Tiffany's, was referenced throughout the series and appeared in engagement ring shopping scenes, gift-giving moments, and establishing shots of Fifth Avenue's luxury corridor. For Blair Waldorf, Tiffany's represented the fairy-tale romance she always dreamed of.

Featured Scenes & Episodes

Engagement ring shopping scenes, gift purchases for romantic gestures, references to Tiffany's as the standard of luxury, Fifth Avenue walking scenes past the storefront, and Blair's Audrey Hepburn-inspired dreams of classic New York romance.

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Harry Winston at 718 5th Ave, New York, NY 10019 - Gossip Girl Tours NYC filming location

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Harry Winston

Harry Winston, the legendary 'King of Diamonds' jeweler on Fifth Avenue, plays a significant role in Gossip Girl when Chuck Bass purchases Blair's engagement ring here. The store's reputation as the ultimate destination for high-end jewelry — frequented by royalty, celebrities, and Manhattan's wealthiest families — made it the only logical choice for a Bass family engagement ring. The Fifth Avenue flagship store's discreet, appointment-only atmosphere perfectly suits the show's portrayal of ultra-luxury New York life.

718 5th Ave

Henri Bendel (now closed) at 712 5th Ave, New York, NY 10019 - Gossip Girl Tours NYC filming location

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Henri Bendel (now closed)

Henri Bendel, the iconic Fifth Avenue boutique known for its brown-and-white striped shopping bags, was a favorite of Gossip Girl characters and appeared in several episodes. Though the store permanently closed in 2019, during the show's run it was a beloved Manhattan institution and a symbol of accessible luxury. Blair and Serena were frequently seen carrying Bendel bags, and the store represented the aspirational shopping culture that defined the show.

712 5th Ave

Bergdorf Goodman at 754 5th Ave, New York, NY 10019 - Gossip Girl Tours NYC filming location

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Bergdorf Goodman

Bergdorf Goodman, the legendary luxury department store on Fifth Avenue, was referenced and featured throughout Gossip Girl as the ultimate shopping destination for the Upper East Side elite. Blair Waldorf's shopping trips to Bergdorf's were a defining character trait, and the store's elegant window displays and exclusive designer collections embodied the show's fashion-forward identity. For fans of the show, a visit to Bergdorf's is an essential part of the Gossip Girl experience.

754 5th Ave

Tiffany & Co. (Fifth Avenue Flagship)

About This Location

Featured Scenes & Episodes

Map & Directions

Nearby Locations

Harry Winston

Henri Bendel (now closed)

Bergdorf Goodman

Gossip Girl Tours

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